To find out exactly which features are most important to your customers, start with the product’s reviews: In the example above, the customer cares about the hammer looking new, even after repeated use—a great idea to include in future iterations of the product description. Words that matched the user query get pulled out in bold. Description. Key Takeaway: The art of brevity is a magical thing when it comes to product descriptions. I tried to add as much variety as possible, but without turning the whole description into a mess. “Say it to play it” used here by Google is a great example. Dollar Shave Club has been using humor to sell razors for years. Remember, it’s a hammer. They are found in cities and towns of all sizes selling clothes of various price points. This description generator will create a mostly random description of either a dress or a suit, fit for formal occasions and other fancy needs. Add enough content to your pages using this online product description writing tool and get more traffic to your online store… A clothing retail job description encompasses more duties than simply greeting and helping customers. Key Takeaway: If the main source of income for your business is big-ticket items, you need to focus on a robust set of product descriptions that solve your potential and ideal customers’ biggest pain points. And while there’s a lot that goes into the buying decision process, one of the biggest reasons why shoppers buy your product over others is how you choose to describe it. The median annual salary for all retail workers, including those at clothing stores, is $23,370 as of May 2017. Bonus Material: Ecommerce Product Description Templates. Syms can be found at 21700 Telegraph Rd . Their product descriptions match their style: sassy, yet classy. But there’s another type of ideal Subaru shopper that their team has discovered over the years—sparking a new wave of creative product campaigns… Dog lovers. As is the feeling of being overwhelmed. But every once in a while you stumble across something special, something that speaks to you. In addition to customer service, a clothing store job description includes restocking empty shelves and racks, taking inventory and marking price tags. As retail stores rally to compete with online sellers, they may put more emphasis on increased customer service and hire more employees. A clothing store job description includes processing payments, handling the return of merchandise and bagging or packaging clothing. They often work nights, weekends and holidays. As the great writer and journalist Joan Didion once said, “We tell ourselves stories in order to live.” Or in this case, we tell ourselves stories in order to buy. Yet too many online stores simply tell shoppers about the product rather than selling it to them. Notice how many times they talk about “security” and “spaciousness”—two pain points faced by all families. Now go out and find it! Their new Subaru Ascent’s product page is handcrafted for their ideal customer: families.[*]. Then, address pain points that your product solves better than your competitors. Key Takeaway: Not all product descriptions are created equal, though lots of product descriptions are created the same. Others opt to work in retail positions because they enjoy interacting with customers and the flexibility of the hours. Description Anyone who goes to thrift stores or garage sales knows that a good find is usually found back behind something, off to the side, or downright buried. 596 Retail Clothing Store Manager jobs available on Indeed.com. A fashion designer creates clothing, shoes, and/or accessories. You need to speak to their deepest fears, pain points, and desires. To see the copywriting formula AppSumo uses to write product descriptions that make $250,000+ in 7-10 days, read this. They’re not done there, however: If you still aren’t convinced that this car is perfect for families, they have more to tell (or should I say “sell”), complete with a photo of the product’s spaciousness to match. It’s also been shown to break down people’s resistance to being influenced by advertisements.[*]. Shopify has that covered as well: Notice the line “no design skills needed.” This helps to immediately calm any fears business owners might have about creating a website. Wayfair is one of the largest online-only home goods retailers in the world, with over 3,800 employees and 36 million active customers. Sometimes the best solution for writing product descriptions that sell is to just keep it simple. Selling an item where the price point is in the tens of thousands of dollars takes a product description that is more than just a clever sentence or two. More importantly, which one would your website visitors want to see? The descriptions for your product pages should focus on how this product could make the customer’s life better. Once you are done with the keyword research for your Shopify store , crafting the titles and the meta descriptions are two crucial factors for SEO. Focus on the customer. unlined curtains or clothing have no lining (=extra layer of cloth) on the inside. In this case, Subaru uses testimonials to increase completions of their lead generation form.[*]. But this isn’t just any hammer! One, because it’s a killer product. Describe the little features. In most stores, they will also have to be familiar with safety and security procedures, and keep an eye out for potential shoplifters. Hone your messaging by utilizing just a few words. See All of the Greatest Clothing Company Names of All-Time. Becoming a clothing store employees requires on-the-job training but no formal education. Malicious Women Candle Co. finds the perfect balance between “gag gift” and thoughtful sarcasm—making them an excellent inspiration for your products. Ever wonder why so many brands use humor on their websites, in their content, in their product descriptions, and in their advertisements? Store Manager Job Description The Store Manager plans and directs the day-to-day operations of the store. Get desperate). This Linked Pack 28L will do:[*]. How Much Money Does a Grocery Store Supermarket Supervisor Earn Per Year? And then there’s my personal favorite candle, “Fresh Moving Boxes - Infused with "30 Years Of Debt": What better way to welcome a close friend or family member into their new home with a great smelling candle, oh, and 30 years of debt? DeWalt, the creator of the 14 oz Mig Weld Framing Hammer, does just that.[*]. By clicking Sign Up, you agree to our Terms of Service. Ecommerce managers and online store owners all know the importance of product descriptions. A clothing store job description includes processing payments, handling the return of merchandise and bagging or packaging clothing. Notice how AppSumo asks very specific and strategic questions: Then, once you’ve internally answered “yes” to one or more of these questions, you’re presented with four case-studies of successful entrepreneurs that have been in your shoes before. That’s the beauty of sarcasm and it can help you sell products. Employment of clothing store employees is expected to grow only 2 percent in the next decade. The job description below can be helpful when creating a resume targeting positions for Retail Cashier, Store Clerk or Administrative Cashier. Training covers relevant topics---such as cash register procedures, customer service, security and store policies--in addition to specialized knowledge for associates who … Many ecommerce … Everlane sells high-end, eco-conscious fashion and accessories for men and women. Which one would you rather create? Key Takeaway: You’re not competing against every product online. Whether you’re sparking a shopper's imagination with a good story or speaking in their natural language, every ecommerce business will have something that makes them them. Or how about this Kennedy Barrel Chair:[*], Again, forget the generic product descriptions shoppers are used to seeing. Where’s the buy button? Using phrases like “All. Now those are candles that I want to support - even if just for the novelty of the product. Clothing Line CEO Job Description Finding qualified, reliable individuals to join your staff is an essential step in growing your business. A woman’s wardrobe is her opportunity to stand out and make a lasting first impression. They beat you to the point and take away the shallowness with sarcasm—almost poking fun at themselves. If there is a sale, you may need to update price tags and displays. AppSumo’s Make Your First Dollar online course is a prime example of the persuasive power of what I like to call the “ideal you.”. [*], Senior Vice President of Marketing at Subaru, Alan Bethke, sums the importance of identifying your ideal customer(s) when he says, “We identified dogs as the common truth that made these owners the same.”. Get My "Ideal You" Product Description Template. However, certain clothing brands or retailers may want you to have experience in retail, with customer service or with selling their brand specifically. Do it again. Unlike products such as the DeWalt hammer above that require lots of tiny details, items that are particularly unique, growing in popularity, or high in demand don’t need all the extra wording. Many people still like to purchase clothing in brick and mortar stores so they can try on the items. Launched in 2012, Impressions Online Boutique offers a wide range of apparel to fit any woman’s unique sense of style. The median hourly wage for retail workers at clothing and clothing accessories stores is $10.60 as of May 2017. And when you feel … That helps to build trust with the hardcore outdoor shoppers who are most likely to buy their products and advocate for their brands. “Perfect for those who just want to cuddle up with the one they love.”. Often that means telling a story. More than education, becoming a clothing store employee requires strong customer service and interpersonal skills, patience, friendliness and the ability to make a sale. When you’re lucky enough to have a product that practically sells itself, the last thing you want to do is talk a shopper out of it. It’s a position that requires a lot of patience, the ability to be personable and to be comfortable with a variety of customers and to have a flair for fashion. The John Leidy store “was extremely popular,” recalled Max Goldman, whose family-owned the Marti Walker clothing store on South State Street in the building now occupied by Sava’s Restaurant. … A Store Clerk’s experience requirements are necessary in a job description because they guarantee a candidate’s capability to fulfill the job’s responsibilities. Lean on your support team and pull language from the actual questions customers ask. People shop because they’re looking for solutions to their problems. U.S. Bureau of Labor Statistics: Retail Sales Workers, Monster: Retail Salesperson Job Description Sample, How to Interview in a Luxury Retail Store. One way to get really good, really fast, is to try several things until you find something that truly works for you and your business. Develop strategies to improve customer service, drive store sales, increase profitability, create store policies and marketing programs that will increase sales and grow the existing customer base. State and Liberty 212 S. Main / email: conor@stateandliberty.com / Map Ten Thousand Villages 303 S. Main / 734-332-1270 / Map / Gift cards Today Clothing 215 S. Fourth / 734-548-8301 / Map Those merchants want to know they’re making the right decision. They’ve spent years crafting and perfecting their well-known brand, and every single product description is an extension of that. There’s only one element missing from this product description. Talk about the nuances. Along with artistic skills, most designers need computer skills to use computer-aided design and graphics editing software. Your copy should be playful and light as customers buying those types of products would likely appreciate an entertaining product description. Describe how you’ve been in their shoes and how your product or service is the perfect solution to their already hectic lives. Go here to see some more slogan examples and find out the perfect slogan formula for creating a catchy slogan that brings in more customers. To … This retail store manager sample job description can assist in your creating a job application that will attract job candidates who are qualified for the job. Most people working in clothing retail work part-time. But what about the longevity of the vehicle? Subaru has you covered there as well. This hammer features a “vibration absorbing grip to improve user comfort” and is a light 14oz “for a fast swing and reduced fatigue.”. Key Takeaway: Write product descriptions in the natural language of your target customer. Immediately, I’m imagining a lazy Sunday with my wife. Obviously clothing is extremely varied, especially dresses. Description. Many ecommerce businesses shy away from using technical jargon on pages because it might “scare off some customers.” But, for companies like Patagonia in a niche industry, it can lead to the exact opposite by attracting customers. Day.” and “take your usual size” makes shoppers feel as if they were talking to their friends, not a business. I don’t know about you, but that immediately makes me imagine hosting a party and this beautiful light hanging above. Very little experience is required to begin working in clothing retail. 2. Whether you’re a SaaS company or something else entirely, it’s important to try to establish a strong emotional connection between your customer and your product descriptions. Clothing retail workers may also prepare displays based on the season. Most clothing sales associates are trained on the job over several days to several months. The “ideal you” product description plays right into that natural human drive. “Tested on interns, not animals” is much more on-brand and memorable. Instead, they start with, “Greet guests with a warm and welcoming glow.”. Writing great product descriptions as well as optimizing your content is a good way to get your store listed on a search engine’s first page. Superlatives sound insincere unless you clearly prove why your product is … $$ Moderate Men's Clothing, Women's Clothing Stores, Children's Clothing 204 Birarwood Cir , Ann Arbor, MI “ Located in briarwood mall which is pretty close is the reason being my go to store. His clothing descriptions are always precise, often comical. Fashion designers work in a variety of industries, including manufacturing, clothing companies, theaters, and design firms. Or head to Quora and look at the language people use when talking about similar products. Store Description Our purpose at Cents of Style is to empower women to lead bold and full lives. Retail stores rely on their employees to greet customers, keep the store tidy and to make sales. 99 Cents Stores can be found at 35645 Warren Rd . The Victorian author Charles Dickens is widely regarded as a master of characterization, for good reason. However, humor is a tricky thing to balance in product descriptions. An example of a clothing store sales associate’s job description is shown below, consisting of key duties, tasks, and responsibilities most associates will usually perform. Show shoppers know that you know what they’re going through. The following is offered: Clothing Stores - In Southfield there are 13 other Clothing Stores. Retail also has a high level of turnover, which means there are always positions for those looking for work. In each section of the Google Home product page, for example, features are described in a creative 5-10 words: Try techniques like rhyming words or coming up with your own unique one-liners to help set your short descriptions apart and give them personality. This technique takes the shopper (metaphorically) on a journey from where they are now to where they want to be in the future. Now I recognize Subaru isn't going to have an "order now" button (it's not a traditional ecommerce site), but the first place buyers go when researching a car is online and so a great product description will make a lasting impression. Let’s pick a product, any product. Our clothing and accessories are carefully curated to provide our customers the latest fashions. The little differences and features in a product that may seem trivial or boring to you are important to shoppers and help them make purchase decisions. the language your customers use in their reviews, either on your site or on sites like Amazon. We all have a little “sass” inside of us and sarcasm is the perfect way to bring that sass out. Being able to describe your product in just a few words helps to reduce confusion among your buyers and increase sales to your business. Those who have worked in clothing retail for a number of years can move up to store management, which comes with a higher salary and a few more perks. She holds degrees in both journalism and law. And two, because the Shopify team has their messaging and product description down to a science. We believe that if you look good, you feel good. Many high school and college students work at retail stores part-time as a way to gain work experience and earn money. Leslie Bloom is a Los Angeles native who has worked everywhere from new start-ups to established corporate settings. Many of us want to be successful, make a ton of money, live a good life, and be a good person. If you sell fun products like ugly christmas sweaters or food shaped jewelry you could inject humor into it. Clothing Stores in Ann Arbor on YP.com. It’s no accident that Patagonia finds themselves on a list like this. Damn. 1. In this example, Malicious Women Candle Co. perfectly captures the spirit of how shallow a candle gift can come across. The first thing you see on the page is a non-traditional product name. Or use this fill-in-the-blank template to help with three of my favorite ecommerce product description templates that you can use over and over again to create copy that customers will love. Google, the creator of the Google Home, is the master of brevity.[*]. If you’re unsure which words to use when coming up with imaginative descriptions, check out our list of power words that will have your products flying off the shelf while your competition falls flat (pro tip: download the one-page pdf of 401+ power words and stick it up on your wall for inspiration). Apply to Store Manager, Assistant Store Manager, Retail Manager and more! Our intention of starting a clothing store business is to build a standard clothing store (boutique) that will be a one – stop shop for both old and young people, rich and poor peopleand male and female et al which is why we will ensure that we put the right structure in place that will support the kind of growth that we have in mind while setting up the business. In terms of ecommerce brands, Shopify is on top of the world. Fancy clothing description generator. A weak product description will scare away even impulse buyers, not to mention picky shoppers. Today, I’m going to show you ten superb examples of ecommerce websites with product descriptions that sell and how you can replicate their success over and over again. Take note of the data points here—when it comes to technical aspects of the product, you don’t want to take any chances. voluminous adjective. Those working in more upscale clothing retail stores may also earn commission and get a percentage of the sales they make. We’re here … Not every ecommerce product is a physical one, yet it still takes the same wordsmith finesse to sell a service. We can all learn from each other, right? There are two types of product descriptions for ecommerce businesses. Don’t worry. In other words, write product descriptions that people wish they could say, but are too afraid to. Are carefully curated to provide our customers the latest fashions store… description - in Southfield there 14. 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Candle gift can come across good, you feel good small details of clothing store requires. That they couldn ’ t know about you, but are too afraid to a casual shopper into revenue-generating... Instead, they start with, “ greet guests with a warm and welcoming glow..... A great example their products and goods they desire Women candle Co. captures... Leslie Bloom is a great example, any product Pack 28L will do [. Greet customers, maintaining in-store stock and processing payments, handling the return of merchandise and bagging or clothing.